KitaKita : logo

KitaKita wanted a distinctly Malaysian logo to reflect the company's philosophy to share and promote Malaysian crafts with contemporary appeal. The outline of the hibiscus was selected as it was a nice, feminine emblem and recognizable as the national flower. But to make things interesting, we also included other familiar Malaysian icons into the Hibiscus itself, including the orangutan, durian, KLCC, ketupat, wau, durian and the sun moon crest of our flag. We also played with colours of the Malaysian flag, albeit in different tones.